

In this episode we talk to the founder of Woodzee Sun Glasses, Luke Winter. Woodzee is a maker of 100% natural wood eyewear. It was founded in Chico, California with the goal of growing a business committed to creating quality renewable products priced for everyone to enjoy. Luke breaks down everything you need to be thinking about when it comes to building and growing a lifestyle brand. If you are a fly fishing guide, starting your own fly fishing line of active wear, or own your own business this episode is for you.
In this episode we talk to the founder of Woodzee Sun Glasses, Luke Winter. Woodzee is a maker of 100% natural wood eyewear. It was founded in Chico, California with the goal of growing a business committed to creating quality renewable products priced for everyone to enjoy. Luke breaks down everything you need to be thinking about when it comes to building and growing a lifestyle brand. If you are a fly fishing guide, starting your own fly fishing line of active wear, or own your own business this episode is for you.

Founder @ Woodzee
Luke is the owner/operator or Woodzee, Inc. located in Chico, Ca. Woodzee is the maker of 100% natural wood eyewear with the goal of growing a business committed to creating quality renewable products priced for everyone to enjoy.
Real guides and anglers sharing practical stories, conservation wins, and lessons learned on Western waters.

Chad Alderson is the creator and producer of The Barbless Podcast, a Northern California show focused on fishing, conservation, and science. He’s chased stripers on the Sac River and Delta, trout on the McCloud and Lake Almanor, and carp through the canals of Scottsdale and most of California’s tributaries. His goal: help anglers “Know Better, Fish Better.”
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